Marketing that makes sense
and gets results

I’m Chad Harwood-Jones, a fractional marketing consultant helping brands and agencies grow through clear thinking, confident messaging, and joined-up delivery.

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Two decades of experience
without the full-time hire

I’ve spent over 20 years helping brands and agencies turn marketing into measurable growth. I’ve founded two successful SEO driven content agencies, led award-winning campaigns, and worked across B2B, SaaS, fintech, and consumer sectors — always with one goal: making marketing feel less chaotic and more effective.

Branded content systems built for SEO, Digital PR and GEO

I build content frameworks that strengthen EEAT, use AI in a way that still feels human, and help teams work together instead of in silos. From SEO and Digital PR to GEO (Generative Engine Optimisation), I create processes that keep your visibility consistent, scalable and commercially focused – across both traditional search and AI-powered engines.

Two decades of experience
without the full-time hire

I’ve spent over 20 years helping brands and agencies turn marketing into measurable growth. I’ve founded two successful SEO driven content agencies, led award-winning campaigns, and worked across B2B, SaaS, fintech, and consumer sectors — always with one goal: making marketing feel less chaotic and more effective.

  • 83% organic YoY revenue growth delivered for TUI brand
  • £6m+ in new business won while leading and scaling my own agencies
  • PR campaigns featured in national and international publications around the globe
  • 5,000+ backlinks earned for start-ups, small, medium and global brands
  • 50+ website projects managed from strategy to launch
  • UK Search & Drum Awards for PR and content campaigns

Some of the many agencies and brands I have worked with over the years

For brands

The leadership you need, without the full-time cost

Many start-ups and growing businesses are trying to run marketing without a dedicated lead. Others are doing plenty of activity but cannot see how it connects or scales.

That is where I step in.

I help you:

  • Understand what is working and what is not
  • Set a clear direction for marketing and sales
  • Build a realistic plan based on goals and budget
  • Choose the right channels instead of chasing everything
  • Create content, campaigns and websites that win attention and generate leads

You get experience, clarity and a plan that fits the resources you already have, so your marketing stops being a list of tasks and starts driving growth.

For agencies

A senior partner who fits seamlessly into your team

Sometimes you just need another senior brain, someone who can jump into a pitch, refine a client’s strategy, or deliver work that impresses fast.

I can:

  • Support on content, SEO, and PR strategies for your clients
  • Help win new business with research, proposals, and presentations
  • Deliver high-level consulting under your brand
  • Provide direction on positioning, messaging, and client retention

You get senior-level strategy without the overhead, someone who speaks your language and knows what good work looks like.

What I do

Helping you connect strategy, visibility, and sales

1. Strategy & Positioning

Fractional Marketing Consultancy

  • A senior marketing partner who helps you set direction, align sales and marketing, and focus on what really moves the needle.
  • Ideal for founders and SMEs who need clarity and accountability without a full-time CMO.

Branding

  • Define who you are, what you stand for, and how to express it clearly.
  • I’ll help you create a simple, usable brand framework that shapes everything from your website to your sales conversations.

2. Visibility & Growth

Content

  • Content that sounds human, not robotic.
  • From tone-of-voice guidelines and editorial calendars to production and optimisation, I’ll help you publish stories that people care about and that Google rewards.

SEO

  • Organic growth that’s measurable and meaningful.
  • I plan keyword strategies, map site architecture, and align content with intent so visibility leads to real, qualified leads.

Digital PR

  • Earned media coverage that builds authority, trust, and backlinks.
  • Through story-led campaigns and journalist outreach, I help brands get featured in the places that matter.

3. Conversion & Sales

Websites

  • Before design comes direction.
  • I create clear site maps, messaging structures, and copy frameworks that make your site easy to navigate and hard to ignore.

Business Development

  • Turn marketing momentum into revenue.
  • I help refine your offer, build outreach systems, support new business pitches, and connect your marketing activity to measurable sales growth.
Book a call

Case studies

Cruisedeals.co.uk

Digital PR campaign (multi-award winning)
- Featured in more than 200 publications worldwide
- 151 backlinks with a DA of +50
- YOY traffic growth of more than 30%
 
Find out more

Holidayhypermarket.co.uk

Content hub campaign
- YOY organic traffic increase of 59%
- 180% increase in SEO visibility
- 83% rise in YOY organic revenue
 
 
 
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Latedeals.co.uk

Digital PR campaign
Survey relating to kids on aeroplanes:
- 70% of people want child-free zones
- National pick-up from likes of The Guardian, The Independent & ITV
Find out more

Testimonials

'Chad is a fantastic marketing consultant and a pleasure to work with. His expertise in SEO-focused web content production helped us significantly improve our online visibility and drive more qualified traffic to our website. He has a great eye for detail and a creative flair for campaign ideas that not only align with brand goals but also deliver measurable results. One of his brilliantly creative ideas even helped us to win the 'Best use of PR in a search campaign' category, against a very competitive field, at the UK Search Awards. From strategy through to execution, Chad brings energy, insight and professionalism to every project he's involved with. I'm happy to recommended his services.’
Ian Crawford, Digital Brand Manager, Holiday Hypermarket
'We have worked with Chad on numerous occasions when we have needed his expertise to deploy complex content strategies. He always brings the 'A' game to the table and more importantly out-of-box thinking to maximise what we can do with content deployment. I recommend him wholeheartedly.’
Dipesh Pattni, Founder & Director, GravitasQ
'First worked with Chad in 2013 and now, a decade later, he's still the first person I contact on a project. Excellent strategy, quality work and timely delivery. I will probably still be contacting him in 2033.’
Patrick Ross, Growth Director, Resident Home
'I have worked with Chad for over 10 years and seen him successfully apply his sales and marketing skills to a range of businesses. Creative, driven and commercial-minded, he has the right skills to drive fast business growth.’
Lewis Lenssen, Digital Entrepreneur

About me

I’ve been building and leading marketing businesses since 2007, from launching travel publishers to running award-winning SEO and content agencies.

My mix of sales, creative and strategy experience means I can help you see both the big picture and the next practical step.

I live in Mallorca with my wife and two football-mad boys and travel regularly to the UK for client work.

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Insights & ideas

Opinion, strategy, and lessons from 20 years in marketing